植物和蛋白质多样化

Shifting dietary patterns and agricultural systems to include a regenerative and diverse mix of healthy and sustainable plant-forward foods and 替代蛋白质 is critical to support healthy people on a healthy planet. Plant-forward foods should make up about half of all diets but are currently consumed at much lower levels. To achieve the required food system transformation, we must increase the availability, 可访问性, 可购性, desirability and convenience of plant-forward foods across a whole range of nutrient-rich plants.

所面临的挑战

少吃蔬菜, 水果, 全谷物, 脉冲, nuts and seeds are responsible for more deaths than any other factor globally, 包括吸烟. 除了, diets heavy in animal-based proteins can have an outsized impact on the climate and nature. Despite the growing motivation to consume more plant-forward foods, consumers have difficulty transitioning to a more plant-based diet – especially in Western contexts. 除了味道, barriers faced include concerns that plant-based products will hamper satiety or may contain undesirable additives. Key to enabling people to shift their diet is the availability, 可访问性, and 可购性 of appealing plant-forward choices. Dietary variety is also critical to provide adequate nutrition – not only in the sense of different plant ingredients but also in several food categories. 食物 ingredient diversification can also have positive outcomes for soil, as crop rotation is a key pillar for regenerative agriculture systems. It is crucial that companies maintain both a global nutrition and sustainability view when increasing plant-based ingredients in foods.

商业案例

The global plant-based food market is expected to grow at a compound annual growth rate of 11.从2020年到2027年增长9%，达到74美元.到2027年将达到20亿. And there has been significant investment in alternative protein start-ups across categories and geographies. 世界各地, more consumers than ever before want to eat more plant-based foods because they find products that come from plants to be healthier, and/or they are concerned about animal welfare, the impacts of industrialized farming on our planet and in particular climate change. There is also a systemic shift underway towards regenerative agriculture systems, for which crop diversification and rotation can be a key tool. There is significant business opportunity to innovate and promote plant-forward products to meet and grow this demand, as well as to meet corporate sustainability standards around healthy diets and net zero emissions.

业务解决方案

FReSH works with its members to provide knowledge, 工具, 培训, and multi-stakeholder platforms for companies to successfully develop and implement their strategies and concrete solutions to support plant-forward food production and protein diversification. This aims to support a global shift towards increasing the diversity and share of plant-forward foods and proteins in diets, 通过提高可用性, 可访问性, 可购性, desirability and convenience of products across the whole range of nutrient-rich plant categories. We bring in experts along the value chain who can share cutting edge research and market trends related to plant-forward diets, 替代蛋白质, 成分多样化.